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Australia ā€“ IGT and Maxgaming to launch Megabucks in New South Wales

By - 6 augustus 2014

IGT and Maxgaming are set to bring the Megabucks brand to Australia with the largest ever statewide link jackpot and a start-up value of US$250,000.

Megabucks will be display at IGTā€™s and Maxgamingā€™s stand at the forthcoming Australasian Gaming Expo, 12-14 August at Glebe Island.

The Megabucks statewide link, developed with Maxgaming, will be offered to customers in New South Wales and will provide a real differentiator with a jackpot that is almost double what was previously available outside of a casino.

With a roll-out forecasted for September and a target of over 200 machines on the statewide link, Megabucks will have two games on release, Money Beans Deluxe and Shaolin Kung Fu ā€“ both based on strong performing IGT games. Additionally, when fully operational, the link is expected to deliver at least one Megabucks winner per month.

Andrew Neagle, IGTā€™s Sales Director for Australia, said: ā€œWeā€™ve been looking at bringing our iconic Megabucks brand to the Australian market, but it had to be innovative and big. Weā€™ve worked with the New South Wales Office of Liquor Gaming and Racing (OLGR) to demonstrate the need for something new in the gaming industry, with a prize that is in line with peopleā€™s increased expectations of a life changing jackpot. And weā€™re pleased to say that last week they agreed.ā€ Neagle added, ā€œInitial customer reaction has been very strong, as customers can see the marketing opportunities, especially to new players, and the potential to drive revenues across the gaming floor.ā€

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