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Tag Archives: Loyaliteitsprogramma

VK – Hippodrome werkt samen met myVegas

Playstudios is een partnerschap aangegaan met de Britse casino-exploitant The Hippodrome, gelegen in het hart van het historische Leicester Square in Londen. "We zijn blij dat we ons Europese debuut kunnen maken met een uitzonderlijke partner", aldus Jeff Netzer, Vice President Business Development van PLAYSTUDIOS. “Onze myVEGAS mobiele en sociale games hebben een sterke en groeiende wereldwijde schare fans. Dus het...

Australië – Reef Casino gaat investeren in loyaliteitsprogramma

Na de mislukte overnameovereenkomst met de Hong Kong-zakenman Tony Fung en Aquis Developments, wil The Reef Casino Trust, eigenaar en exploitant van het casino van Cairns, nu investeren. Het wil het bezoekersaantal vergroten via een nieuw loyaliteitsprogramma en marketing in Singapore en Zuidoost-Azië. CEO Allan Tan zei: “De…

China – Shoutz to help launch VLTs in two Chinese provinces

Shoutz, Inc. and China Netcom Technology Holdings Limited have signed an agreement to implement Shoutz’s Grand Rewards loyalty and second-chance platform and launch a video lottery program in two Chinese provinces. The Grand Rewards platform is an end-to-end solution for lotteries that can increase customer engagement, drive ticket sales and encourage brand loyalty. Shoutz and…

US – Caesars adds Live Events rewards to loyalty scheme

Caesars Entertainment has sweetened its Total Rewards loyalty program with the addition of TR Live Events. The enhancement to the gaming-entertainment industry’s leading loyalty program allows members to earn Total Rewards Reward Credits for purchases of tickets to shows, concerts and sporting events across the US Additionally, members will have the opportunity to redeem Reward…

US – Pinnacle enhances mychoice loyalty scheme

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US – Thunder Valley teams up with MGM to boost loyalty

Thunder Valley Casino Resort and MGM Resorts International are proud to announce a strategic marketing relationship to enhance their respective rewards programs, Thunder Rewards and M life, and benefits offered to loyal members. This marketing partnership creates reciprocal benefits for the loyalty programs of both companies. Thunder Rewards members will receive exclusive offers at MGM…

UK – Grosvenor launches Multi-Channel rewards scheme

Grosvenor Casinos is the first casino operator in the UK to offer a multi-channel rewards scheme following the launch of its popular Play Points programme across its online and mobile platforms. The announcement comes as the company continues to develop its multi-channel offering; giving yet another reason for customers to play with Grosvenor Casinos. As…

US – Hyatt and MGM form loyalty alliance

Hyatt Hotels and MGM Resorts are creating what they believe to be the largest loyalty programme in Las Vegas with Hyatt Gold Passport members able to earn and redeem Hyatt Gold Passport points at 12 iconic participating MGM Resorts destinations in Las Vegas, and M life members able to earn M life Tier Credits when…